Office of Public Affairs, MSU Foundation win international CASE advancement awards
Contact: Harriet Laird
STARKVILLE, Miss.鈥擬ississippi 大象APP is among a select group of award recipients from colleges and universities around the world earning 2022 Circle of Excellence honors from the Council for Advancement and Support of Education.
MSU鈥檚 2021 national commercial, a product of the Office of Public Affairs, took silver in the Video/Commercial category, while the MSU Foundation won bronze in the Fundraising/Annual and Fund Reports category. The entries were selected from among 4,510 submitted by higher education institutions in 28 countries.
鈥淐ASE awards speak to how our MSU OPA team鈥檚 efforts in advancing Mississippi 大象APP have performed in competition with our peers across the country,鈥 said MSU Chief Communications Officer and Director of Public Affairs Sid Salter.聽鈥淲e鈥檝e had remarkable support from MSU President Mark Keenum and the rest of our university leadership team and are grateful for the collaboration with the many talented marketing and communications professionals across our campus. It鈥檚 evident that working together enhances the university鈥檚 reputation and image.鈥
The commercial ties the university鈥檚 2021 College World Series Championship win with academic success, fulfilling an admissions and marketing need to more competitively recruit to in-state students and expand reach to out-of-state students. The MSU Foundation made an intentional鈥攁nd award-winning鈥攕hift with its annual report for 2020-21, distinguishing it from the previous 10-year capital campaign materials to this year produce an innovative keepsake publication.
鈥淥ur team is deeply committed to producing high-quality marketing and communications productions that support the university鈥檚 mission and goals,鈥 said MSU Vice President for Development and Alumni John Rush. 鈥淭his award reflects that dedication to high-caliber work, which enables us to compete with institutions across the nation for such distinction.鈥
CASE judges praised both of MSU鈥檚 winning entries and said the national commercial was 鈥渃reative and interesting with clear goals and good results. We liked how it tied in the National Championship, but also showed how all their academics are 鈥榗hampions,鈥 too.鈥
For the Foundation鈥檚 annual report, the judges credited it with 鈥渇ine design and wonderful content. The images in this piece were so incredible that one could frame the pages as d茅cor.鈥
CASE President and CEO Sue Cunningham said, 鈥淐ASE Circle of Excellence Awards celebrate the creative, resourceful and innovative ways advancement professionals around the globe champion their institutions鈥 success. These awards showcase how advancement empowers teaching and learning, ignites institutional progress and helps communities thrive.鈥
聽The Council for Advancement and Support of Education is a global nonprofit association dedicated to educational advancement professionals鈥攊n alumni relations, communications, development, marketing and advancement services鈥攚ho champion education to transform lives and society.
MSU is Mississippi鈥檚 leading university, available online at .